top of page
portfolioLogo.png

Gradify

Empowering Post-College Success

Gradify is a gamified toolkit helping new grads confidently navigate post-college life—from interview prep to habit-building. I led UX design, contributing to the design system, user research, and early ideation.

Team: Andrew Lin, Ruhin Gharai, Tina Nguyen

mockup.png

Overview

Skills

Figma, Figjam, Google docs, User Research, User Interviewing/Surveying, Competitive Analysis, Information Architecture, A/B Testing, Design System, Visual Design, Prototyping, Collaboration

Issue

New grads need a more supportive and motivating path after college. While they have goals, many face a competitive job market, low motivation, and uncertainty. How might we design a launchpad that intuitively guides and empowers them toward confident next steps?

Solution

An all-in-one post-grad success toolkit that motivates through gamification and delivers career guidance, skill-building, and mentorship in one intuitive experience.

Our Research

  • 15 Questions

  • ​34 Responses

  • ​3 Main Takeaways

01

Survey Highlights

02

Secondary Considerations

03

Secondary Considerations

New-grads know what they want but primarily seek guidance through workshops & mentorships.

Insight: Newgrads are frequent users - either weekly or daily development practices.

Takeaway: New activities & guidance should be made available on at least a weekly basis.

Insight: Newgrads use the app for interview prep, career guidance, and skill-building.

Takeaway: The app should focus on mentorship, interview prep, and career guidance through situation-specific activities and resources.

20.png
Copy of Gradify_edited.jpg
19.png
Copy of Gradify (1).png

How We Might......

  1. Better understand our users to give them the career specific guidance they need?

  2. Offer regularly updated activities that keep users motivated .

  3. Offer situation specific guidance, material, and activities while also being generally useful.

21.png

User Flow Map

Our Pages

Mentors

  • Connect with professionals in your field.

  • Chat, network, and build real connections.

  • Schedule in-person or virtual coffee chats.

​

Networking

  • Helps users practice starting conversations and networking.

  • Provides prompts and simulated conversations for practice.

  • Guides users on effective questions and responses.

Copy of Gradify (3).png

Key Takeaways

01 Strength

A strong core concept is validated by user research, proving real need and ensuring the solution resonates.

02 Strength

Navigation has been proven to be smooth, and stickiness functions are proven.

03 Plans

Continue to conduct user testing - specifically on activities.

04 Plans

Improve upon activities and games throughout the app to improve content.

Feedback From Judges and Mentors

"I’m so impressed by how this team turned initial struggles into a real solution, taking user research and turning it into actionable insights to create a meaningful and impactful design."

Stefanie McLaren, Senior Product Designer - Grammarly

"This idea is super unique, ideas like these are truly out of the box thinking. Bringing your own struggles to life is where amazing products are invented."

Luke Preston , Moonshot Program Creator

bottom of page